Alec asks an interesting question about Broadsoft and like before when their PR department played something wrong in the blogosphere they've done it again by creating more questions than providing answers.
All they needed to do was reveal who some of their top developers are. I can easily guess and I'll win the bet of a case of 1982 Lafite if anyone wants to take me on. But child's play bets aren't my game, and Alec, who has been on top of his game for quite a while makes some valid points in his post.
For a program to really be meaningful you need to have customers, not simply developers. It's one of the reasons why the Apple WWDC that comes up in June in San Francisco, or Java One or likely Google I/O will all have throngs of developers filling up the hotel rooms quickly. Why? Because the customers are there.