Andrew Abramson

Andrew Robert Abramson

Andy Abramson is the founder of Comunicano, Inc., a boutique marketing consultancy geared to providing clients with a full service agency, Senior Advising and Marketer-In-Residence services to start-ups, companies in transition and established brands with regard to marketing, advertising, public relations, promotion, events and reputation management. The company is a virtual marketing service agency based in Del Mar, CA,.

A veteran of the marketing and public relations industry, Andy has almost 40 years of experience in all facets of marketing and corporate communications. He started his career in the marketing department of a professional sports team at age 14 and has been at it ever since.

During his career he has worked with numerous clients and corporations that are traditional package goods product and manufacturing companies, developed and promoted sports and entertainment events and place based properties, worked for professional and amateur sports organizations and leading entertainment figures, launched a record label as well marketed companies in the new economy and technology sectors in both the United States and overseas. Along the way he has held positions ranging from Communications Officer to CEO. His clients have ranged from apparel, financial services, online marketplaces, meta-mediaries, telecommunications, food products to media, entertainment and sports properties including teams, athletes, celebrities and facilities.

Since 1994 Andy has also served as a Senior Marketing and Strategy Consultant to dozens of startups and B2B, B2C and C2C companies that sell products and services over the web. Prior to starting Comunicano in 1992 Abramson guided The Upper Deck Company’s Public Relations and Sports Marketing efforts after a two and a half year stint in Account Management with Foote, Cone & Belding’s IMPACT group. There he developed and implemented Integrated Marketing programs for a wide range of clients. His advertising and promotional agency role followed a 14 year career in sports marketing with the Philadelphia Wings, Denver Nuggets and the Philadelphia Flyers where he served in a variety of capacities ranging from Group Sales Representative, Office Manager and President of the team’s youth hockey operation, Hockey Central/Office of Amateur Hockey Affairs from 1976-1988.

In addition to his daily marketing and public relations activities for 13 years Andy co-hosted “The World Technology Round Up,” a daily technology webcast that iwas heard via KenRadio.com and its syndication partners, by more than 200,000 daily listeners around the globe. He has also served as the BBC’s Consumer Electronics Market analyst in the USA at CES, and was seen in 46 countries and 45 PBS stations, by more than 11 million people. Along with Rutkowski, Abramson co-hosted the annual CommNexus’ (formerly the San Diego Telecom Council) GadgetFest, each fall, a preview event of the newest and coolest consumer technology products around.

Often quoted both in the consumer and industry press, Abramson authors VoIPWatch, a daily web-log (blog) as well writing a weekly wine column for the Del Mar Times. He also has served as the co-host of Dining! Del Mar, a monthly television program seen on cable television as well having been a member of the “tasty trio” on the Chef Larry Show, serving as the “wine guru” for the weekly show heard over World Talk Radio. He also wrote WineScene the weekly wine column for the Del Mar Times from 2001-2008.

An active member of associations and advisory boards, Andy is a Director Emeritus of the Atlantic Amateur Hockey Association, a past Commissioner on the Solana Beach Public Safety Commission and serves as board President for his Home Owners Association. He has served on the Board of Advisors of over a dozen early stage and public companies including Vringo and CounterPath at present.

Andy holds a B.S. in Journalism, with a concentration in advertising, from Temple University in Philadelphia. A telecommuting pioneer since 1989, he calls Del Mar, CA home with a view of the race track and a white and blue water view of the Pacific Ocean with his oversized wine collection.

When not working shares a love of wine, travel, dining and technology.