Apple stock hit an all time high, over $200 this week. But that's just the financial story. What is really impressive is how well Apple is faring in purchase popularity in every category they compete it.
In the desktop and laptop categories, when you consider how much more expensive their products are vs. the Windows boxes, you realize just how well they are doing.
Apple is doing this well because their products work. They look good and the require very little support. One has to also wonder how they are doing with the accessories like mice/mouse, WiFi routers (I have yet to find a consumer product that is as solid as the Airport Extreme and Airport Express for travel) or monitors.
Bottom line. Apple's demand and sell through is increasing.