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February 2008

Posts from January 2008

Share the Castro

The Castro in San Francisco is one of the more "colorful" neighborhoods in the city by the bay. It's very trendsetting in a lot of ways, so it is not a surprise that the folks at FON are saying "share the Castro."

With the city of San Francisco's WiFi program on a perpetual hold cycle due to political and operational challenges, the folks at FON have teamed up with the locals to make the Castro one giant hot spot.

Want in? Just get a FON router...and heat up the night (and the day) there.


Gizmo5 Offers Backdoor Dialing

Give the Gizmo5 team some credit for a catchy name for their new service called "Backdoor Dialing" that makes more calls free.

It appears what they are basically doing is connecting SIP numbers the same way others like Voxalot and JunctionNetworks are too making those calls that go to numbers which are Net connected free. This can be done using eNum directory look ups and a few other standards based routing registries like those from XConnect and Intelepeer..

I like it as it helps keep costs down.


Junction Networks Well Positioned In Philly Burbs

This story brings back memories for me. When I was cutting my teeth in the PR game in the 70's when I worked for the Philadelphia Flyers Hockey Central organization one of the papers I used to phone scores into and which had reporters I tried to entice to cover high school hockey was the Doylestown Daily Intelligencer. Many a night I spoke with then sports reporter Mike Gibson with the scores from two high school hockey leagues that his paper covered.

Now fast forward over 30 years and we're still calling to get coverage, but the difference is we're doing it for a VoIP company called Junction Networks which has a kick but product called OnSip that I use on the road and love. In today's paper the company was featured along with their CEO Mike Oeth who has told the story so well, along with one of the company's customer.

A lot of times the stories we see on VoIP are really announcements. This is a real story in a local paper, in a community where Comcast is king...but where businesses need more than Voice 1.5. Junction Networks delivers a 2.0 experience with SIP...

In a word--positioning.


I Feel Sad About Not Being In Miami This Week

A few bloggers and some industry folks have asked to meet up in Miami this week during TMC's ITEXPO.

As I told Rich Tehrani a few weeks ago in a personal email, client business has taken me out of the country this week. With a series of meetings in Israel and London it makes it hard to be in two places at once, but I feel bad to not be seeing many of the people I consider friends who I have gotten to know through the blog and the industry events. Next week I'll be at DEMO and then in a few weeks back to Europe for 3GSM/Mobile World Congress and Vinisud, plus more meetings in Europe and the UK.

When people ask why I'm on the road so much these days, I reply with the line "Why did Willie Sutton rob banks?" His reply "because that's where the money is." In my case, clients are wanting my agency's involvement in more than the usual tactical efforts. A lot of my time is now spent in what are best described as strategy, planning and story/marketecture sessions. Basically helping the companies go forward. The next two weeks alone and the previous two weeks, I will have been involved in five of those such sessions, each of which lasts a day to two days not including travel.

With 8 companies that Comunicano or its predecessor represented acquired in the last 10 months, we/I must be doing something right. And as much as I love using video conferencing, some times face to face, in person meetings are needed. While video conferencing allows me to see someone, the hours spent over meals, in meetings or just interacting in impromptu sessions that arise with people not normally in the mix provides for significant input. That's why I miss not being at ITExpo..for the spontaneous opportunities to interact that arise at conferences and trade shows.

Well, in March there's eComm, VON and eTech so I guess between those three events I'll catch up.


AT&T SIM Only Means Freedom of Choice

AT&T Wireless now will offer SIM only plans. This opens up the network more easily to unlocked phones.

It also means when you go to their store you no longer will be forced to buy a phone you don't need. It also means that the subsidy of a handset isn't needed, and thus in theory profit per month will be greater for AT&T.

One opportunity they seemed to have not rolled out yet is a special Phone less per minutes pricing plan...of course that would be to logical. They are offering though a discount when the sign-up occurs online.