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How Not To Market VoIP

Welcome to VoIP! where Keith really sounds off on the big box retailers who I have already deemed clueless when it comes to knowing how to sell VoIP.

It's bad enough that you can't surf the Internet at the computer section to see how the screen looks when you go to your favorite sites, but where as with a TV or Cell Phone, you can try before you buy, one would think that Voice quality demos would sell even more for the players at retail.

The problem is that the relationship with retail is via Linksys, and all their experience has been to date has been with routers, hubs and access type devices, not phones. I plan on talking to the Linksys and Vonage folks at CES, and also will hammer on a few others. This is too easy of a problem to fix.