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VoIP and Europe

Analysis Reseach reports that VoIP in Europe will have more challenges than in the USA.

The reasons are manyfold. First, mobile phone penetration in Europe, and its usage is much higher than in other countries, but the big factor is that broadband to the home is much lower.

Given these two factors, companies like Vonage who have plans to enter the European market in a big way, will have to niche market, not mass market their service offerings in the early stages of growth.

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