Vonage Inside

Intel Inside. Now Vonage Inside. Today Vonage announced a deal with Texas Instruments to bring Vonage to the chip level.

This announcement means that you can eliminate the ATA made by Cisco or Motorola and skip the need for a router.

Much like Intel's efforts to put Wi-Fi in laptops and soon desktops using Centrino technology, TI and Vonage clearly want to make VoIP available to every buyer of new PC's. Once this happens, VoIP enabled or Vonage enabled will become very meaningful. But there is a hitch.

By going to the sub-system level Vonage has effectively bypassed the hardware brands (i.e. Dell, Gateway, HP, etc.) If I'm CEO of those company's who are seeing their margins depleted and cost structures changing, as the ferryman of technology, I would want my piece of the action or what reason is there to promote on box, in ads or on screen that the PC is VoIP enabled.

Stay connected,

Andy Abramson